Approximate Type, established in 2021, serves as a distribution platform and catalogue of retail typefaces created by Kasper Pyndt Rasmussen. The typefaces come from disparate starting points, but all share a healthy skepticism (but certainly not disregard) for conventions. While glancing at history, every typeface is an attempt at discovering a new formal sensibility or internal logic. They are amalgams of ambiguous personal preferences and specific visual references, and they are ever-growing and dynamic, continually modified, optimised and expanded.
A note on the name
The word “approximate” is defined as something “close to, but not completely similar”. With this in mind, Approximate Type acknowledges that no type is drawn in a vacuum, but exists inside a wide spectrum of references, historical as well as contemporary—conscious as well as subconscious. At the same time, the name represents a sense of irony and informality in a trade that is rightfully (but sometimes overly) concerned with detail.
Fonts & social injustice
Approximate Type offers free licenses for non-profit projects that address and take a stand against social injustice such as racism, sexism, capitalism and homo/transphobia. If you feel like your project qualifies, please send an email to firstname.lastname@example.org and give a short description of your project. Thank you!
Fonts can be purchased for both desktop (OTF and TTF) and web (WOFF and EOT). By purchasing a license, you’re granted the right to use the font(s) on a predetermined number of devices, apps or (for websites) with a views-per-month restriction. A license grants perpetual right of use within the specified terms and parameters of the EULA.
Custom type design
In addition to the retail fonts sold on this website, Approximate Type offers to create custom typefaces! A custom typeface is tailored to your specific needs. It can help elevate a project by adding a distinct accent and flavour. Additionally, AT offers to create logotypes, lettering, or even customisations of existing fonts in the retail catalogue.
Interested in a font, but not entirely sure about purchasing it? No sweat! Trial fonts can be obtained via the website as OTF and TTF-files. Simply make a request via email@example.com.
How do I order a typeface?
Can I return a font that I've purchased?
Do you offer student discounts?
What is a EULA?
What do I do if the font doesn’t work on my computer?
What languages do your fonts support?
Am I allowed to make modifications to your fonts?
I have previously licensed a font that you recently updated. Can I get the new version?
Kasper Pyndt Rasmussen
Griffenfeldsgade 22, st tv
DK-2200 Copenhagen N
Copyright © 2020 Approximate Type
Web development by Peter Urban